Proof that supports local enquiries
Customers looking for inspections in Edinburgh, Glasgow, Fife, Aberdeen or the North East need confidence that the provider understands local site conditions and can attend the area.
- Service-area pages
- Local case studies
- Original site photographs
- Specific equipment examples
- Consistent business details
Review and profile signals
A strong Google Business Profile should match the website: same name, phone, service area, services, photographs and current contact routes.
- Accurate categories
- Complete services
- Fresh photographs
- Review replies
- Consistent NAP details
What should be added over time
New proof should be added every month: anonymised case studies, fresh Knowledge articles, new service-area examples and answers to customer questions.
- Field notes
- Before/after access photos
- Common defect explainers
- Sector pages
- Client review themes